Testimonies

I’ve chosen to change course. Public relations officially entered my life in the last year of high school, when I chose to participate in a cycle of extracurricular seminars focused on the importance of public speaking, given the imminence of the final exam. That course managed to catch my attention and turned on a new switch in me: the one inherent in the quality of relationships in a work perspective and beyond. During the meetings I began to find out what were the first techniques implemented by all public relations professionals at the communicative level, both on the verbal and on the non-verbal side. As curiosity gradually turned into motivation, when I reached the end of the last seminar I felt compelled to ask the speaker of the meetings which course she graduated from, because I really wanted to have that kind of job, she told me that graduated in Public Relations.
From that moment, thanks to the knowledge that she was able to convey to me, her way of doing and approaching us, I understood that the right path for me to follow was not chemistry, anatomy, physiology or pathology, but the world of communications and organisational relations.
The three-year degree in Public Relations has enabled me on a technical-professional level, it taught me to implement the right communication and relational skills in the organisations; on a personal level it allowed me to discover a whole new world, a perspective that many people take for granted whenever they interact with people, but above all it allowed me to observe everyday relationships in a different way, with an eye on the thoughtful and ethical side. Another positive aspect of the program of studies is the variety of subjects such as psychology, sociology, anthropology and the theories and techniques of public relations, disciplines that in addition to enabling a public speaker for the profession, teach how to approach and improve daily relationships. The degree course in Public Relations gave me the opportunity to carry out an internship within the University, which lasted for one year, at one of the best known companies in the Friuli Venezia Giulia area.I am about to finish my studies at the master’s degree course in Integrated Communication for Businesses and Organisations, a specialisation training that in addition to helping me to put into practice the skills acquired during the three-year degree it has also allowed me to become CeGo Tutor of the two degree courses. Being a Tutor represents a new challenge for me in the academic field: every day I take care of the relationships between students and teachers, and to disclose to future students the opportunities that the Public Relations course offers. The message I want to convey to future members is to believe in themselves and their potential, not to be afraid to change direction, and that taking care of relationships in the workplace, academia and staff represents a great challenge every day!

Once I graduated from a linguist high school. I decided to continue my studies enrolling in a Foreign Languages ​​and Literatures Bachelor Degree course. After getting my diploma, I realized that I would have liked to expand my knowledge in the communication field. For this reason, I’ve decided to enrol in my current Master’s Degree course in Integrated Communication for Companies and Organizations of the University of Udine.

Even though I was satisfied with my previous path of studies. From my first year of university I knew that I would no longer continue to study languages, not because I didn’t like it, but because I saw myself in a different working context, perhaps in some company, dealing with marketing, advertising or events. The reasoning I made to get to this choice was: I am passionate about languages ​​and I find them very useful in any working context, so it may be worth continue to studying it to improve myself and later, specialize in something more “solid”, such as communication for organisations.

I also thought that communication goes hand in hand with languages ​​as it is difficult to communicate by not sharing the same linguistic code. I come from a different university and making a quick comparison between the two locations that I’ve attended I find that Santa Chiara is an excellent pole for students, it is well located and offers many possibilities both inside and outside.

When you are 13 years old and they ask you to choose your future, the matter seems really confusing: you study for about 5 or 6 more years and then you have to look for a job or you study for at least another 11 years and then you see what you’re going to do? I was looking for independence, so I put aside the possibility of enrolling in university. Too much to read, too much theory, too many years, too many exams, too difficult. I opted for a diploma of accountant, courses of specialization in computer science, eventually a job as analyst programmer, and then, finally a new professional outlet: communication, exhibition design, public relations, the press office, the organization of events. More and more commitments and more responsibilities. One day an internship girl in my office told me: “It is nice working here with you, I get to put into practice what I am studying at university every day.” I remember looking at her perplexed and stunned. She then continued with the most motivating speech I have ever heard: “why don’t you sign up too? If you don’t feel like it, you can just drop off, you have nothing to lose.”

Within two months I had managed to put aside all the doubts I had about the university world. Too many years? No, because the new reform had broken the path into two cycles. Too difficult? No, because some aspects of the matter were already known to me. Too boring? No, because those were themes that I would love to deepen. Too old? Yes, it did seem a problem. I was around 40 immersing in a context full of 20-something years olds. However, it was like taking a breath of fresh air, I had a really fantastic welcome and an overall really nice moments with everyone. Every day I discovered and understood more the theory of that practice that was so familiar to me. It was certainly not easy, I studied a lot and sometimes I fell. But the strength to get up has never left me. I had decided to start with the most difficult exam because, I thought: if I fail that, there is no point in continuing and I won’t have wasted time unnecessarily. I ended up getting the highest score. And then, one small step at a time, I got to the end and I brought home a nice 107. What satisfaction!

Now I feel much more complete on my professional education, with excellent theoretical foundations and daily field practice. Years later and here am I again to complete my Master’s Degree course, waiting, like everyone else, for the computer system to reveal the grade of the written exam, preparing notes and speeches for the oral exams and inventing projects and plans for the practical tests. And you know what? This time around won’t be easy either, but the enthusiasm that makes me want to deepen my knowledge in every subject and to connect concepts of different origins is the biggest prize I can receive.

If it is true that for everything else there is MasterCard, the constructive confrontation with all the students, teachers and experts, believe me, is priceless! And the coolest thing? Studying scientific research made with very recent database. Lifelong learning is not an abstract paradigm, it is the essence of training and, if linked to good practice, it becomes competence and professionalism.

After getting the high school diploma, there were many doubts about how to continue my studies and which would have been the best way to go. Initially I focused on two different university courses, to which I followed the first week of lessons, but neither of them really convinced me completely. Each one covered, in fact, only partially my interests and aspirations. And then, the day before registration closed, I found what would later become my course of study: Public Relations. Intrigued by this relatively new path and by the presence of multidisciplinary subjects, I decided to enrol myself.
Among the opportunities that have struck me most is certainly that one of being able to carry out an internship abroad with the support of the University. In fact, in my second year I was able to do an internship in London, immersing me for two months in a multicultural and “challenging” context. Overall, the Degree in Public Relations has helped me to grow and see life with a more critical and aware eye. The main subject of the course is communication in all its forms, flanked by all those disciplines that allow you to be versatile and competitive in the professional world: economics, languages, psychology, sociology and computer science are just some of the disciplines covered. According to what has been my experience, the variety of the course allows you to be able to deepen different traits of your personality by offering all the tools to be prepared to enter the professional world.

After graduating from a technical high school of informatics, I followed a video editing and a photography course, making my way through visual arts. In 2012 I’ve enrolled in a Bachelor Degree course (DAMS) following the film maker path, to which I graduated on March 15, 2016. Subsequently I decided to enrol in the Master’s degree program in Audiovisual Heritage and New Media Sciences, to which I graduated from on March 12, 2019.
Over the course of the five years I had the opportunity to carry out numerous internships in collaboration with the association “Palazzo del Cinema”, one of them was the starting point for my conclusion thesis topic. In addition, thanks to the “student collaboration” contract offered by the university, I was able to collaborate with the CEGO library and learn more about the services that the university makes available to students. In recent months I have worked as a technical assistant at ISIS in Gorizia, a school specialised in graphic design that has a series of collaboration links with my course of study.
I fell in love with Gorizia from the start, I think it is an amazing city that offers a lot to those who want to specialise themselves in the field of audiovisual restoration and conservation.

After graduating from a commercial expert high school in foreign languages I decided to enrol at university almost by chance. I chose the Bachelor Degree course in Public Relations because I used to considered it, and I still do, the natural continuation of my path of studies, which is able to allow me to acquire the necessary skills to find a job in an area that has always fascinated me: communications and the organisation of events.
I attended the university as an off campus student and this allowed me to immerse myself completely in university life: in addition to the lessons, I participated in workshops, conferences, many events organised by the University of Gorizia. Years after graduation, and I’m still satisfied with the chosen path, thanks to the preparation offered, which goes from the economic disciplines, passing through an adequate linguistic preparation, and then reaching disciplines in the social sciences, I have achieved growth both in my personal life and working career.
Currently I hold a position at the Tarvisiano Tourist Promotion Consortium, Sella Nevea and Passo Pramollo, my career in the company began in 2013, with a university internship, my main task was to support the organisation in one of the many events promoted and organized by them. Subsequently, over the years, I covered various roles, always dealing with promotion, communication, marketing, incoming tourism, participation in international fairs and workshops from the transnational project Interreg ITALY-AUSTRIA.
Currently I am in charge of two internationally known events: the “Ein Prosit” (food and wine event) and the “No Borders Music Festival”.

After high school I had only one certainty: my dream was to work in the world of communications. So I enrolled in Public Relations in Gorizia and it was the best choice! The university was in fact a turning point for me: it gave me quality knowledge and skills and allowed me to have different experiences and various internships, which have proved to be excellent opportunities for meeting new people, as well as personal and professional growth.

2004: Bachelor Degree in Public Relations

2006: Master’s Degree in Public Business Relations

2006-2008: Institutional and product communication, industrial property – Banco Popolare

2008-2009: Media relations, Internal Communication – Cariparma Crédit Agricole Group

2009-2014: External Communication, events, sponsorships, brand identity – Cariparma Crédit Agricole Group

2014-2016: Communication Manager – Crédit Agricole

2016-Today (2020): Head of Commercial and Digital Communication – Crédit Agricole Italia Banking Group

2020): Responsabile Comunicazione Commerciale e Digital -Gruppo Bancario Crédit Agricole Italia

After the Degree course in Sciences and Techniques of Cultural Tourism at the University of Udine, I had a thousand ideas that floated my head. In the end I decided to continue with my studies and I came across the Master’s Degree course in Integrated Communication for Companies and Organisations in Gorizia. The complicated name of the degree program caught my attention and, once I examined the study plan, it won me over. During my university years I’ve collaborated with many companies that allowed me to get involved, despite the fact that I had no written experience in my curriculum. In addition to the university, I’ve have carried out many activities within the Gorizia associative fabric. I’ve also started working with an indefinite part-time type of contract. Studying and working at the same time was very demanding, but it was worth it. The advice I always give to students is to never stop studying and above all to always get involved, to try, take risks and be able to seize the opportunities that come your way. The university years were crucial, they gave me a full training and, above all, this degree course gave me the practical (and not only theoretical) tools to be able to work in this sector.

I was also a student representative and this is another experience that I would recommend to other students.

Would I do it all again? Absolutely yes! After a few years, I am increasingly convinced that I have chosen the right path and the memories related to the university period in Gorizia are among the most beautiful ones I have.

2016: Master’s Degree in Integrated Communication for Companies and Organizations

2015-Today (2020): Contact person of the Communication and operator of the Youth Point Center of Youth of the Municipality of Gorizia

2016-Today (2020): Communication Manager for the CVCS of Gorizia

Needless to say, I remember my university years in Gorizia with some nostalgia. It is the price that you have to pay when time puts a little distance between you and good moments.

But this helps to answer the question: if you could go back, would you do it all over again?

Yes, everything. From the beginning.

The years spent attending my Degree course in Public Relations are and will always be an indelible memory that will not fade thanks to the people I’ve met in that period who are still in contact with me, but also thanks to the experiences that the degree course has offered me. The number of students enrolled in the course is perfect, not too big where the single student becomes nothing more than a serial number, it allow us to have a more human relationship with the teaching staff and to be able to take the opportunities that are given. In this regard, I have a piece of advice (yes, when the white hair arrives, it is time to give advice): think of the training experiences offered as an opportunity given by the course, choose carefully your internships and if you can, make more experiences after you have fulfilled the mandatory internship hours, don’t stop once you have achieved the required credits. You will arrive at the first interview bringing with you not only the experience gained thanks to the traineeships but also the awareness (or at least a certain idea) of what do you want, and what you do not want to do in the future as a professional. You will also demonstrate to your interviewer that even if you don’t have 10 years of experience on your shoulders, you have the desire, determination, enthusiasm and effort you can put on your work. Those are very important traits to have as a professional.

Last tip: choose some kind of study or internship program abroad. It is an important element for your future profession. You will find an experience waiting for you that you cannot forget from a human and cultural point of view that besides the fact that it will facilitate you while looking for a job.

Good luck!

2003: Bachelor Degree in Public Relations, Advertising Communication

2006: Master’s Degree in Public Business Relations

2004-2006 Junior Account Plurima Public Relations – PR &; Communication Agency

2006-2007 Product Manger Sportarredo – Beauty & Cosmetics Industry

2007-2008 Communication Manager ABM Italia SpA – Plastic Consumer Industry

2008-2012 Product Manger ABM Italia SpA – Plastic Consumer Industry

2012-2015 Product Marketing Manger ABM Italia SpA – Plastic Consumer Industry

2015-Today (2020) Brand Manager – Santa Margherita Gruppo Vinicolo SpA – Wine Industry

The years of my Gorizia university experience represent a period of my life to which I still look with extreme nostalgia. They have been years of passionate research but also of great light-heartedness. The international scope of the faculty, its empirical approach and the preparation and passion of the staff, professors, technicians and researchers make the DAMS of Gorizia something rare and precious, useful not only from the point of view of professional growth but also on a personal growth level. Recently, it has been vital for my working career, in particular, in the field of visual effects, my technical knowledge of cinematography (devices, formats, methods and tools of post-production).

2011: Master’s degree in Audiovisual Heritage and New Media Sciences

2011-2014: Freelance videomaker

2014-2015: Digital specialist – Design Labcom

2016-Today (2020): 3D Artist – Time Based Arts (London)

I still remember the first day of university, when I started my Bachelor Degree course in Public Relations started. Many years have passed since then, but the quality of teaching has given me solid foundations to be able to aspire to increasingly important professional goals and ambitions. With a constant commitment of always following the new communications trends, because you never stop learning.

2002: Bachelor Degree in Public Relations

2004: Master’s Degree in Integrated Communication for Companies and Organisations

2002-2006: Journalist – Editoriale FVG S.p.A. “The small”

2004-2005: Account Executive – I.C.S. International Conference Service S.r.l.

2005-2006: Press and Media Relations Assistant – Siemens Italia S.p.A.

2006-2011: Senior Account Executive – Hill + Knowlton (WPP Group)

2011-2012: Corporate Communication Manager and Social Media Marketing Specialist – Alcantara S.p.A.

2012-2014: Communication, Public Affairs and Social Media Manager – NH Italia S.p.A. (NH Hotel Group)

2015-2017: Head of PR & CSR- Schibsted Italy (Schibsted Media Group)

2017-Today (2020): Corporate Communications Manager – Amazon Italy

My relationship with Public Relations was born almost by chance: a quick reading of the course information booklet, I’ve put some thought into it and then, the final choice was made in July.

The three years of university passed by quickly, between the many courses in Gorizia and the various out of university commitments.

At that time I was playing football on a semi professional level so I’ve passed my uni days between books and play fields. A dualism that has accompanied me throughout my university career and that has influenced both the choice of the first curricular internship and the Bachelor Degree conclusion thesis. It was because of my passion that, on a cold January morning, I’ve decided to knock on the door of the editorial staff of Tremilasport – a magazine that writes about the local sports – to ask for an internship. There, I’ve met a responsible director, Edi Fabris, who patiently explained the first rudiments of the business to me, helping me to grow both from a human and a journalistic perspective.

It was a fantastic experience, which led me to obtain my journalist and publicist card in 2014 and just a year later to win the Ezio Lipott award given to me by the USSI (Italian Sports Press Union) at the Regional Press Club. It was more than an acknowledgment prize to me, given the fact that my career had just begun.

Before receiving this fantastic prize, however, I’ve graduated in Public Relations making my final thesis about Calciopoli, one of the most serious and well-known sports scandals in the italian football history. My idea was to investigate – both quantitatively and qualitatively – how the mass media dealt with the issue, how journalists experienced and reported the facts. It was a job that took me back in time: going through old newspapers and smelling the scent of printed paper has increased my passion for writing.

After graduation I decided to continue my studies by undertaking their natural continuation and so I’ve enrolled myself in the Master’s Degree course of Integrated Communication for Companies and Organisations. The two years of the specialisation passed by very quickly. During the second year I was the tutor of the Degree Course, an experience that gave me the opportunity to get in direct contact with the university environment and actively participate in the Polyfunctional Center by helping to organise events such as “Student Hall”, “Welcome Aboard” and “Opportunity Day”.

Just during Opportunity Day I got in touch with my current job for the first time: Wordpower srl, a communications agency based in Trieste, I was offered the possibility of doing an internship during “Barcolana”, the most famous sailing event in Trieste.

An opportunity that I’ve seized, without hesitation.

If I told you it wasn’t a demanding internship I would be laying: it was like getting into a blender, everything was 10 times faster than what I was used to.

However, it was a fantastic experience that made me finally understand what I really wanted to do in life. Not the soccer player career, not the journalist one (or at least not only) but working for a communication agency. A difficult job, without timetables, without weekends, but beautiful and full of positive energy. A job where you rarely do the same thing several times, where each customer is different and has different needs that you have to understand, elaborate and implement in the best way.

Fortunately, from the curricular internship I got to move on to the post-graduate one with the “Garanzia Giovani” up to a 3-year apprenticeship.

As I always say to everyone, a Public Relations Degree offers a myriad of opportunities: just look around and have as many experiences as possible by turning on the brain and making yourself available. As my boss, Francesca Capodanno, always tells me: learn and smile!

2013: Bachelor Degree in Public Relations

2016: Master’s Degree in Integrated Communication for Companies and Organisations

2015-Today (2020): Junior Account – Wordpower srl

I started university with an idea, I wanted to become a professional journalist, carry out surveys and write books, the degree should have been only a step for an editorial staff career. But in 2008, when I started my first year, the world had suddenly decided to change, between an economic crisis that would revolutionise the way we understand and conceive society and the economy and a digital technology now pervasive with the beginning of the mass advent of social networks and so, and thanks to the development of my great passion for marketing and communication, I understood that what I wanted was to become a professional in these disciplines.

If I have to find a culprit for this change of mind that turned me away from an editorial team, it was certainly the university, which stimulated me to know more and more, to look at things with a different critical spirit and above all, to ask myself new questions. The university has allowed me to develop a way of thinking and a spirit for adaptation to the new rhythms of society that have come in handy many times in my everyday job.

The experience in Gorizia, flanked by the work path that I’ve approached earlier, also thanks to an opportunity of internship and the consequent doors that opened up to me after it, was an exceptional “gym” for what I wanted to become. Attending the courses allowed me to meet very good colleagues, with some of them I’ve even had the pleasure of sharing professional adventures, some other became excellent companions for reflection and comparison.

I’ve started working during university in the communication field, making apprenticeship with press offices and media relations activities, until I arrived to Area Science Park, where I was the marketing manager of an innovative start-up in the retail sector for a few years, managing relations with external partners and customers as well as investment funds, banks and institutional entities such as municipalities and Confcommercio. Today I am a freelance marketing consultant, I collaborate with a technological company to which I take care of the digital marketing activities of the web development division and after obtaining a PhD in sociology of communication at the University of Urbino Carlo Bo, under the guidance of prof. Giovanni Boccia Artieri, I am a professor at the University of Udine and IUSVE.

Returning as a teacher, where it all started for me, was a priceless emotion, thanks to the fact that some of those I consider my teachers because they helped me create my cultural and technical background as well as helping me understand what I wanted to become, I am still in the ranks of the degree courses in Gorizia today and I am honoured to call “colleague”.

Thanks Uniud, thanks Gorizia!

2011: Bachelor Degree in Public Relations

2013: Master’s Degree in Integrated Communication for Companies and Organizations

2014-2017: Innovation Factory, Science Park Area – Uelcom Srl

2015-2019: PhD, University of Urbino Carlo Bo

2017-Today (2020): Freelance consultant in freelance for institutions and companies

2019-Today (2020): Professor at the University of Udine and IUSVE – Salesian University Institute of Venice

I started my studies in Gorizia in 2010, enrolling in the Master’s Degree course in Integrated Communication for Companies and Organisations. In addition to falling in love with the city, quiet and on a human scale, but at the same time full of energy for us young people, I spent these two years in a pleasant university environment: adequate and efficient facilities, professional teachers, prepared and always available, where it is possible to establish true human relationships. In addition, there are excellent internship opportunities and the possibility of joining UniFerpi: two experiences that I recommend to all future students to have a full preparation in the beautiful world of Public Relations!

2012: Master’s Degree in Integrated Communication for Companies and Organisations

2014-2015: Graphic & Web Designer – New Syform srl

2015-Today (2020): Marketing Office – UNIFARCO

It was a Saturday, September 2008 and, on a conference meeting, I was sheltering from the rain, under the portico of the hotel that hosted us, in Cimolais in Val Cellina.

It was there that I quietly chatted with some friends when, from the other side I heard clearly the following phrase uttered by my wife: ”… you are crazy if you think I’d do such a thing. Ask Rudi, he does everything … “. When I asked what they were talking about, my wife’s friend came to me, visibly enthusiastic about what she was about to propose and told me about an online public relations course.

I must confess that it interested me immediately. Since 2005, the year in which we had decided to cancel TV time forever and to dedicate that time to more rewarding activities, I had bought a lot of management books to stay updated for my work. Most of these, however, remained untouched on the shelves of the home library.

The reason was simple. In the evening, tried by a day of work and kilometers traveled by car to go from one customer to another, I preferred to fall asleep reading a good book of literature rather than leafing through pages and pages that dealt with topics that I dealt with daily.

Enrollment in a university course would have forced me to study in order to pass the exams and this would have allowed me to update myself professionally.

As soon as I got home I immediately went to visit the website that was indicated to me. I was a little worried about my age. At the time, I was 52 years old and I felt out of place to walk the corridors of the University and take exams together with boys who were the age of my children.

On Sunday I phoned a friend of mine from high school who was also a teacher at the university. She said something a littler off-putting: “Rudi, remember that this is a Degree course, not a university course. If you sign up you must know that you will have to work hard to pass the exams”.

This was the challenge. And so I decided to sign up. It was Monday morning when I handed over the papers. Three days prior I didn’t even know what RPOL (Public Relations in online mode) was.

I was a “freshman”. What excitement. At my age I was starting something new. I was again, after so many years since the last time, a beginner.

At the first face-to-face meeting, however, I realised that I was not alone. Heeled soldiers, veterans of lost battles, roamed the corridors. Family fathers, working mothers, INPS’s employees, mingled with students. A heterogeneous population that was preparing to become a tribe.

The three years that followed were among the most beautiful in my life. The course introduced me to beautiful people. Not only students, but also teachers who rarely exceeded me by age. The friendships that blossomed between the virtual corridors of the computer platform where the video lessons were held have strengthened over time and the opportunities to find themselves outside the canonical moments of the degree course have been many. We have founded a study support group that today has more than two hundred members and which, relying on the social structure of Facebook, allows members to exchange opinions, files, suggestions. To sustain oneself in moments of crisis, to rejoice together after an exam passed.

Time has flown. Altogether I counted 34 exams. Officially there were less, but between written and oral, this is the number of times that I sat at a desk to meditate on the task or to answer questions from the executioner on duty.

But they passed happily. The technological communication tools allowed us to create a beautiful team that was present at each exam session, which then inevitably ended in a convivial moment. I remember with particular affection the evenings spent in front of the computer, during video lessons in which it was not known who was more tired, if the teacher or the learners, exchanging jokes on Skype, commenting, like kids at school, hidden behind the voluminous vocabularies, what happened in the virtual classroom.

There was no shortage of difficult moments. The only advantage compared to when I attended “normal” student university was that I no longer had to report the results to my parents, and therefore taking the exams was much, much more relaxing.

In November last year I’ve graduated. The course was perfect, I really appreciated that with a nostalgic and sad certainty that even this parenthesis of my life had ended and those splendid moments that I had lived with my adventure companions would never return, but with the certainty of having lived a great experience and having received a lot from my travel companions.

2011: Bachelor Degree in Public Relations

Today (2020): Business organisation consultant. Entrepreneur in consultancy services

My name is Samantha Bernardis and I have a Master’s Degree in Integrated Communication for Companies and Organisations. Why did I enrol in this course? In 2009, when I decided to enrol at the University I was in the process of concluding a press office work experience at a cultural association in Udine and, wanting to continue working in this sector, I decided to enrol again at the University to deepen related topics to communication and marketing.

I opted for this course of study because it offered knowledge that, according to my personal point of view, responded to the current demands of the working world. Now, once the journey is over, I have not regretted the choice made. It was a course of study that fully met my expectations: I delved into themes and problems that I had faced during my previous press office activity. In addition to the exams, the course of study offers the possibility of gaining experience directly in the field, both by carrying out internships and by taking part in the activities of the research laboratories coordinated by the faculty teachers themselves. I joined the SASWEB research group, coordinated by Professor Antonina Dattolo, who deals with research activities in the field of traditional Web and Web 2.0. Inside the laboratory I was able to get involved, directly applying the knowledge acquired during the lessons to practical cases. The experience was so intense and stimulating that it continued even after graduation, offering me the opportunity to carry out collaborations and work activities within the group. These are even more interesting experiences because they are related to my main interest, the Web. Besides SASWEB, the other laboratories active at the Polyfunctional Center of Gorizia are the Larem, the Roc, the ADLAB GO. Taking part in a laboratory is an experience that should not be underestimated, considering that the activities of these laboratories are a source of training and job opportunities, contacts and relationships with professionals from everywhere.

2012: Master’s Degree in Integrated Communication for Companies and Organisations

Collaboration with SASWEB and enrolled in the University Master of Scientific Research in “Gestión de Información en las Organizaciones”, Murcia

2012-Today (2020): Freelance Web Designer, SEO Specialist & Graphic Designer – Esebedesign (Alicante).

RPOL (Public Relations in online mode) is a very particular course, it allow students to use e-learning to study and it is particularly suited to the needs of the student-worker or who for various reasons cannot attend a presential course.

RPOL engages the students in a different way from the frontal course: it is a course that involves a high capacity of self-management, and responsibility.

It is at the same time a commitment also for the professors, who patiently illustrate the “knowledge” in the online platform, when they could devote their time to the family or their extra work activities .

The enthusiasm of the professors has never been dampened by the cuts of the Ministry.

It was an experience full of enthusiasm and sharing, a real “online campus”.

A virtual aggregation that found its realisation in moments of real study in university lectures, and after, in meeting these people in person, renewing the friendship built online.

The teacher. Bombi – coordinator of the course – has always used this quote “for aspera ad astra” with students. Nothing is achieved without effort, without study.

An online course is not the younger brother of the presenting course.

Believing in e-learning, in the didactic platforms specially created by IT professors is the way to recognise the use of new tools well beyond the attendance of social networks, it is the conjugation of a high level training with the use of the means technicians who allow remote study.

2010: Bachelor Degree in Public Relations online mode

Today (2020): Commercial Director of a leading Italian group

Gorizia is a small border town with an exceptional historical heritage and an enchanting geographical position, very near the splendid Collio vineyards and the sea. The cultural climate is very interesting and stimulating and the course of Public Relations fits very well in this context: the University of Udine has been able to make the most of the available spaces and providing cutting-edge work tools and excellent opportunities for Internship. In addition, the teaching staff is very young and motivated, also enriched by professionals in the sector who complete the theoretical training with an indispensable “practical” point of view.

2003: Bachelor Degree in Public Relations

2004-2005: Master in Media Relations

2002-2004: Communication Assistant – FANTONI

2005-2007: Communication Specialist – Design-Italy

The degree course in Public Relations allows, through an educational structure that ranges from law to economics and from foreign languages to social psychology, to better understand the current political and geopolitical framework and to use the skills acquired specifically in different contexts. It is necessary to know that the professional training path must be permanent.

2004: Bachelor Degree in Public Relations

2007-2013: Consultant for the Communication and Information activities of the Management Authority of the POR FERS at the Community Fund Management Service of the Friuli Venezia Giulia Region

After high school I decided to indulge my love for cinema by enrolling in the DAMS of the University of Udine. At the headquarters in Gorizia I found a very stimulating environment, thanks to prepared teachers, capable not only of conveying notions but above all of instilling curiosity and encouraging students to develop their real interests in the field of cinema and audiovisual.

Thanks to the internship in the third year of bachelor’s degree, I had my first experience on a film set, following it, I decided to specialise in the organisation and production of films.

2006: Bachelor Degree in DAMS, film curriculum

2008: Master’s Degree in Cinema Disciplines

2008-2009: Production Secretary – CSC Production

2010-2011: Post Production Co-ordinator – BiancaFilm srl

2011-2014: Associate Porducer – Film and Music Entertainment (London)

2015-2016: Artist Rep – Hi Ketchup Recordings

2015-Today (2020): Head of Operations – Nucco Brain Studio ltd

The only thing I would like to say to those who want to start a path like mine, or similar, is not to be charmed by private university schools in communication just because they promise jobs and international projects. The professionalism of the teachers found in my course of study and the quality of the workshops far exceeded all my expectations. And it is also thanks to this study system that I managed to get to where I am now.

2009: Bachelor Degree in Public Relations

2010-2011: Fashion Editor – Noir Edizioni srl

2011-2014: Senior Fashion Editor Assistant – Condé Nast Editions – Glamor

2014-2016: Fashion Editor – Vogue Italia

In my life I have done things that you humans cannot imagine. I started working in Milan as a creative in advertising “making slogans and commercials”, then as a strategic planner, dealing with communication strategies and trend hunting in the context of events and the press office, finally – continuing to work as free lance – I went back to Gorizia, I got my master’s degree with a thesis in business strategy, I am a business economist and sometimes I even teach at the University. All of this could only happen in Gorizia, where I managed to make my creative soul coexist with that one of the company manager. Because, as I usually say, one day the creative and the company will graze together. And they will do no harm.

2003: Bachelor Degree in Public Relations, Advertising Communication

2010: Master’s Degree in Corporate Public Relations

2004-2006: Copywriter – Periscopi Advertising

2017-2019: Borsista post-dottorato – Università degli Studi di Udine

2019-Oggi (2020): Docente a contratto – Universidad Europea de Canarias

Why did I choose Public Relations? Since I had a Technical-commercial high school diploma, the natural continuation seemed to be a degree course focused on economy. I was strongly convinced of it, to the point of having enrolled and passed entrance test, at Ca ’Foscari. A first trip abroad and an evening job in close contact with people (I worked as a swimming instructor), made me understand that perhaps I was not made to live by numbers only; interpersonal relationship, exchange, confrontation had become, and still are, absolutely necessary. And that’s where I chose Public Relations, because I thought it was the most direct path to insert myself in the context where I wanted to work. My desire was a business context, possibly multicultural / multinational (I have always loved foreign languages) and necessarily in a function where communication and relational skills were essential.

I’ve done all my three years of Public Relations very quickly, I proposed the internship that led me to write my conclusion thesis on relationship marketing applied to the management of a sports facility (and here is the inevitable swimming pool).

After two different summer internships (External Relations Office at the Province of Udine and the television broadcast “Conosciamoci”, at the local broadcaster “Telefriuli”), I should have started working in a communication agency but something went wrong. At which I chose to change courses and enrol in the business public relations specialist one. I, then, started a job that I had been aiming for a while: Teacher’s assistant to the italian language in Australia. This experience was a success and therefore, thanks to the university, I moved a few kilometers from Melbourne. At the end of the period, the main objective was to finish the course of study, so I went back to Italy and I finished my final exams.

But I am of the opinion that when you start to travel and get to know new realities, you really struggle to stop. This is the idea where my Erasmus Placement started from, thanks to which I did an internship in London. I extended my stay in order to write my thesis on Social Communication and specifically on an initiative called “The Big Issue”, aimed at supporting homeless people.

After, I returned to Italy and graduated. The idea was to start again, but as often happens, things change along the way.

Professor Kodilja pointed out to me and suggested a competition organized by Confindustria “Confindustria for Young People – 50 Young People with High Potential”; I sent the application and the selection was successful. Thanks to this project, I had the opportunity to carry out a six-month period between training activities in Rome and an internship in Milan, at the Communication Office of the Humanitas Clinical Institute.

At the end of the six months I was proposed a change of scope and the transition to the function that still gives me great satisfaction: I deal with Human Resources, in a multinational company. It is a truly rich, varied and stimulating environment; it is an area that requires a deep listening ability and a strong attention to people.

Going back over the last few years, the key words of my path are flexibility, desire to question and curiosity.

The university has helped to give me open-mindedness and to strengthen, among other things, my relationship and language skills; it allowed me to put myself to the test and confront myself in very different contexts.

From my personal experience I found that it is necessary to believe it! The university was my springboard and really offered me opportunities that proved to be fundamental both professionally and personally.

2008: Bachelor’s Degree in Public Relations (business address)

2011: Master’s Degree in Corporate Public Relations

2014: HR Talent Management & Development Specialist – Coesia

2012-2014: Corporate HR Training & Development Specialist – Tenova

2014-2016: Talent Management and Development Employee – G.D

2017-Today (2020): Training, development, communication and selection manager – Pirelli Industrie Pneumatici

Soy una estudiante de Erasmus de Barcelona y he venido aquí para estudiar Relaciones Públicas pero también para aprender el idioma. Toda la gente me pregunta porqué he elegido este lugar y no otro pueblo o ciudad de Italia y mi respuesta es que en mi casa puedo tener todo lo que deseo, supongo como en todas las grandes ciudades. Aquí, en Gorizia, puedo cambiar mi rutina diaria y conocer cada día gente nueva. Me gustaría ir a la montaña y saborear el buen vino. Yo quisiera que cada día se convirtiese en una nueva aventura.

[translated from Spanish]

I am an Erasmus student from Barcelona and I have come here to study Public Relations but also to learn the language. Everyone ask me why I have chosen this place and not another town or city in Italy and my answer is that in my house I can have everything I want, I suppose much like in any other big city, I suppose. But here in Gorizia, I can change my daily routine and meet new people every day. I would like to go to the mountain and taste good wine. I would like every day to become a new adventure.

Universidad de Barcelona, Spain

Erasmus student at the Polyfunctional Center of Gorizia from August 2011 until March 2012

Je m’appelle Tsetse Kokoutse Edem et je viens du Togo (Afrique de l’ouest). Après mes études primaires et secondaires à Lome au Togo, je me suis inscrit à l’Université d’Udine, au cours de Relations Publiques sis à Gorizia (centre polyfonctionnel de Gorizia).
Je ne connaissais pas la ville de Gorizia avant d’arriver en Italie, mais à ma sortie de gare, j’ai tout de suite été touché par la propreté et l’ambiance serène qui règne dans la ville et je me suis dit que c’etait le meilleur endroit pour faire des études et je pense que je ne m’etais pas trompé. Au debut j’avais quelques soucies à converser avec les gens car je parlais très peu italien mais depuis que je me suis un peu amelioré, je prends un grand plaisir à causer avec les étudiants qui viennent de tous les coins de l’Italie mais aussi et surtout des etudiants qui viennent des quatre coins du monde qui m’apprennent plein de trucs interessants sur leur ville et pays respectifs.
J’adore Gorizia car je fais toutes mes courses à pied!

[traslated from french]

My name is Tsetse Kokoutse Edem and I come from Togo (West Africa). After my primary and secondary studies in Lome, Togo, I enrolled at the University of Udine, in the course of Public Relations located in Gorizia (Polyfunctional center of Gorizia).

I did not know the city of Gorizia before coming to Italy, but when I left the station, I was immediately touched by the cleanliness and the serene atmosphere that reigns in the city and I thought that it was the best place to study and I was right. At the beginning I had some problems talking to people because I spoke very little italian but once I started to improved a little, I used to love to chat with students who come from all over Italy but also and especially students who come from all over the world, they taught me lots of interesting things about their respective cities and countries.

I also love Gorizia because I can go everywhere on foot!

我叫梁艺川，来自中国广东。现在我在乌迪内大学学习的专业是企业

与组织的整 合传播，但之前我是在广东的佛山大学修读旅游管理的。我到意大利已经9个月 了，学习意大利语的时间也一样，但在Gorizia只 生活了两个月。我喜欢意大利， 因为这是一个人文氛围浓 郁、历史文化积淀深厚的国度，可以学习到很多东西。但 是，在一个你尚未非常熟悉当地语言的国度，生活和学习都是不容易的。因此，我 只能努力再努力了，相信自己，一直向前！

[translated from chinese]

My name is Liang Yichuan and I am from Guangdong, China. I’m now studying Integrated Communication for Companies and Organisations at the University of Udine. I’ve graduated from my Degree course tourism management at Foshan University in Guangdong.

I have been in Italy studying italian for 9 months now, but I have only lived in Gorizia for two months. I like Italy because this is a country with a strong cultural atmosphere and a rich history and culture, you can learn a lot here. However, in a country where you are not yet very familiar with the local language, life is not so easy. But, I do work hard to achieve my goals and I believe in myself so I keep moving forward!

Erasmus student at the Polyfunctional Center of Gorizia from October 2011 until July 2013